Conceptualization & Research
Every project begins with an in-depth exploration of its parameters through conceptualization, design, and comprehensive market and trend research. This phase is driven by the goal of creating products that not only serve their practical purpose but also brings a sense of joy for the user. Designs are refined through sketching, iterative brainstorming, and 3D modeling, ensuring that each concept fully captures the essence of the brand while enhancing the user experience. The focus is on crafting designs that resonate emotionally—sparking joy, elevating everyday experiences, and aligning seamlessly with both the brand’s identity and the user’s needs. Through this process, the product’s potential is realized, merging aesthetics with functionality and fostering an emotional connection.
Product Prototyping
Once the design is finalized, dimension drawings and CAD files are carefully created, with materials selected and shared with the manufacturing partner. Together, we refine the details to meet both design and cost objectives, while ensuring stakeholders are kept updated on progress and aligned on any changes before final approval for sampling.
With the design approved, prototypes are developed. Factory visits play a crucial role in validating that the aesthetics, comfort, and manufacturability align with the original vision. These visits offer hands-on evaluation of materials, finishes, and assembly processes, ensuring that every aspect of the product reflects the desired quality and design integrity, while adapting to manufacturing realities. When in-person visits aren't possible, sample reviews are conducted via virtual collaboration platforms and detailed email exchanges.
This phase is critical for ensuring that the product not only meets functional and aesthetic standards but also captures the emotional connection and joy intended for the end user. The iterative nature of this process allows for any necessary adjustments to improve quality, comfort, and cost-effectiveness before the product enters mass production.
For any inquiries or further details, feel free to reach out to Martin at design@mrtn.studio.